Virat Kohli’s Net Worth Soars to Over ₹1,090 Crore as He Celebrates His 36th Birthday
Virat Kohli Net Worth in 2024
Virat Kohli, the former Indian cricket team captain and celebrated sports icon, marked his 36th birthday this Tuesday with a financial milestone few athletes achieve. Known as one of the world’s most marketable athletes, Kohli’s net worth has reached an estimated ₹1,090 crore in 2024. This figure highlights his expanding influence and investments, having grown significantly from an estimated ₹1,019 crore in 2023.
Kohli’s career continues to thrive both on and off the field, with his influence extending far beyond cricket. His significant net worth is attributed to his lucrative endorsements, substantial salary in the Indian Premier League (IPL), and a diversified portfolio of business ventures. Retained by the Royal Challengers Bangalore (RCB) franchise, Kohli reportedly received ₹21 crore ahead of the 2024 mega auction, making him one of the highest-paid players in the IPL. This retention underscores his enduring value in Indian cricket and his significant fanbase, both of which drive his marketability and earnings.
Kohli’s Business Empire: Fitness, Hospitality, and MoreBeyond Cricket
Apart from his cricket income, Kohli’s net worth is significantly bolstered by a series of investments across various sectors, including fitness, hospitality, and technology. Recognizing the rising health and fitness trend in India, he launched a chain of gyms and fitness centers under his brand “Chisel.” This fitness venture reflects his personal passion for a healthy lifestyle and has tapped into India’s growing demand for wellness and fitness facilities.
In addition to fitness, Kohli has ventured into the culinary world by investing in multiple restaurant chains. His restaurants, notably the “One8 Commune” chain, have grown popular across major Indian cities, appealing to a younger audience who resonate with his style and personality. The restaurant brand not only contributes to his income but also strengthens his lifestyle brand, which encompasses fashion, food, and fitness.
Endorsements with Global Brands
One of the most endorsed athletes globally, Kohli has partnered with top brands, including Puma, MRF, and Audi, among others. His association with these companies has significantly boosted his earnings, placing him among the world’s highest-earning athletes. Known for his passion for fitness and performance, Kohli aligns with brands that emphasize health, athleticism, and style, enhancing his appeal across different demographics.
As Kohli’s career advances, his financial portfolio mirrors his drive and vision. His investments, endorsements, and salary packages not only highlight his success but also demonstrate his smart approach to building a long-term brand.
Smart Financial Moves and Future Outlook
With a clear focus on financial growth beyond cricket, Kohli’s smart investments reflect his vision to establish a legacy that extends well beyond his playing days. His ventures in fitness, hospitality, and strategic brand partnerships showcase his business acumen and an eye for long-term success. As he continues to balance a celebrated cricket career with his entrepreneurial pursuits, Kohli’s net worth of ₹1,090 crore in 2024 stands as a testament to his efforts on and off the field.
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Kohli’s brand endorsement portfolio is another cornerstone of his net worth. Collaborating with major global companies such as Puma, MRF, and Audi, Kohli earns substantial income through endorsements. These partnerships are strategically chosen to align with his values and appeal, focusing on brands that promote fitness, sportsmanship, and style. His association with these brands has elevated his earnings to the level of global sports stars, further boosting his net worth.
Making Him the World’s Highest-Paid Cricketer
Virat Kohli’s earning power continues to break records, with his net worth in 2024 estimated at an impressive Rs 1,050 crore (approximately USD 127 million). This secures his position as the highest-paid cricketer globally and places him as the second Asian athlete among the top 100 earners worldwide. Kohli’s annual income reaches around $33.3 million, driven by a Rs 7 crore contract with the BCCI, lucrative IPL earnings from his Royal Challengers Bangalore stint, and a massive social media presence. He commands a staggering Rs 11.45 crore per endorsement post on Instagram.
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